Coventry Digital Marketing Create - Spark

Create

The brand story

The creative is where brands are born. It’s where concepts get realised into beautiful, innovative and unforgettable brands. Brand messaging that adheres to your brand promise and brands that resonate with your customers. Our art directors, designers, and copywriters collaborate to bring their individual creative talents to the table. Using the learnings from our discovery workshop, we’ll create a brand vision under strategic direction to create emotional connections between your brand and share your values to your audience.

For start-ups and established enterprises, our integrated branding and strategic marketing strategy finds the focus that both fires up and establishes lasting brands. We can help your brand stand out from the competition, amplify your business, and assist your customers and prospects locate you among the clutter and messaging out there in a world when consumers are overwhelmed with communications.

After understanding your business objectives, we’ll develop the creative to produce the results you need to acquire that competitive advantage, whether it’s a brand refresh, a video animation, or a fully integrated campaign to help you become leaders in your market.

Coventry Digital Marketing

Branding & Storytelling

What’s the difference between a brand and a logo?

We develop storytelling with a strategy to shape consumer views of your company through your brand. We make it easier for prospects to recognise your company and give them reasons to choose you over your competition.

The logo is a vital aspect of a company’s identity, and it’s often the first and most visible visual association people have with it. We can win your clients attention and loyalty through exceptional branding by portraying your company’s recognisable, trustworthy, and consistent image.

Without differentiation through effective storytelling, they can simply migrate to your competition.

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Coventry Digital Marketing

Tone of Voice

The tone of voice is how your company communicates with customers through words, both written and spoken. It’s not so much about what you say as it is about how you say it and the impact it has on everyone in your viewing public who reads or hears you.

Every brand has their own way of expressing themselves as distinct and individual. Some are delicate and sublime. Others are exciting and direct, while others say a lot with just a few words.

We craft your tone of voice to reflect your company’s products and services, as well as your brand promise – to set you apart, make you stand out from the crowd, and to make your voice heard.

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Coventry Digital Marketing

Brand Personality

If your brand were a person, how would we describe it?

We help you find the right words, images, and ways to represent your brand as vividly as if it were a person through workshops. This will serve as a foundation for all future messaging, marketing, and promotion.

Using messaging frameworks and style scapes inspires where you want your business to go rather than where it is now. We define your brand’s culture, values, and look and feel to translate them into actionable elements for each customer touchpoint.

So, if your brand currently lacks personality, your prospects will have a much more difficult time determining whether you’re the right fit for them.

Brief in your project
Coventry Digital Marketing

Brand Guidelines

Our beautifully curated brand guidelines, also known as a brand style guide, are essentially your instruction manual and rule book on communicating your brand to the world.

It’s how we govern the design and the general look and feel of your branding and make sure it’s consistent across every customer touchpoint. It’s where we lay out all the visual details, as well as important guidance notes about your company’s voice, tone, and messaging.

We understand your business, your audience, and your brand, and we create your brand guidelines to make them truly yours so your brand is protected.

Brief in your project
Coventry Digital Marketing

Marketing Management

Short on marketing resources and unsure how to develop your marketing plan or strategy?

Instead of hiring multiple freelancers or experimenting on your own, our outsourced marketing management services ensure that all of your creative and digital channels adhere to brand standards and guidelines. The scope of work in a retainer is defined when we begin working with you.

Apart from ensuring that your brand and marketing are presented correctly, we also support your company’s marketing and design strategy. We are embedded in your organisation, available in person, over the phone, via email, or in-house to run your marketing. We assist you in pitching your products and services to move your audience’s attention away from price and function and toward desirability and value.

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Coventry Digital Marketing

Website Design & Development

By hand-crafting stunning website design into powerful digital reality, we extend your customer brand experience.

So, why do you require a website? We improve the user experience by hand-crafting beautiful user experiences that are appealing and engaging at every point of their journey across your brand, goods, and services.

User experience techniques that respond to the users’ environment are the foundation of our web design and development services. We optimise creative UX/UI design for all users and create an outstanding browsing experience for measurable impact.

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Coventry Digital Marketing

SEO

A rock-solid Search Engine Optimisation strategy is the foundation of your online presence. We ensure your website is optimised for maximum exposure so that clients and prospects can see your services right away.

SEO is weaved into every part of website design to guarantee that your website is ready to compete and conquer your competition, which is critical to your marketing.

Preparation and planning are required to improve your website’s search engine rankings and capture more organic traffic to explore your product and service offerings. We mix a variety of SEO fundamentals, such as targeted content strategy, on-page SEO, link development, and user-driven experience to drive traffic away from your competitors.

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Parallel Game machine
Ready to stand out from the competition? Need to refresh your brand? Game on...